DLA Piper today announced that it has appointed Andy Peat as Marketing and Business Development Director for the International LLP.
Reporting to DLA Piper COO Jacqueline King and working closely with Global Co-CEO Simon Levine and MD, Clients and Sectors Stéphane Lemarchand, Andy joins the firm from Pinsent Masons where he acted as global Director of Business Development and was responsible for the firm’s business development and marketing. With a strong track record in law firm marketing leadership, particularly in the use of technology and innovation, Andy has focused on adapting to meet the challenges of legal industry disruption, ensuring his marketing and business development teams evolve to the changing environment.
DLA Piper COO, Jacqueline King said, “We believe that Andy’s depth of expertise in the legal sector combined with his innovative approach to marketing strategy and implementation will help us to achieve our vision of being the leading global business law firm, and our mission to help our clients succeed.
“We are an exceptionally talented team at DLA Piper, and I have every confidence that Andy will help us build on our enviable position in the market as the leader of an emerging new establishment and the advisor of choice for our clients.”